DoubleClick

Amazon High Impact DM | Concept + Copy

One of DoubleClick’s competitors is called ‘Atlas’. Both companies were vying for the right to serve Amazon.com’s ads. This piece of direct mail was used to convince Amazon execs that DoubleClick was more experienced and better equipped to handle Amazon’s varied, global needs.

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10th Anniversary Party Invite | Copy

MixItUp Party | Concept + Copy

This invite was wrapped around a box of Nerds candy and handed out at DoubleClick’s advertising exchange tradeshow. It was a subtle way of saying, “Hey, nerds. Lose the tie and come drink with us.” Ok, maybe subtle is the wrong word. (I also wrote the signage, pictured below.)

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